As you could expect now (at least here), this isn’t the beginning of the happy ending, but only the start of a bad dream.
All could have been so easy and quickly over, but there’s more and more complications on the way that convince you successfully into investing more.
The argument is in essence always the same:
You need to invest more, as there are unforeseen issues out of the control of Derwent Investments, who have already the solution:
If you only do this extra step / investment, all will be good with even higher returns than originally planned, otherwise you will most certainly lose all you have invested already.
And there’s pressure as the other investors (as you are told, these are 24 mainly institutional investors that have been making loads of money with Derwent Investment before and are looking only on you to finally also do your part)already put in their funds and the buyer (secret identity, as bound by NDAs) wants to close the profitable deal quickly now.
So you have the very difficult choice of losing the already invested or making yourself believe that all will be good – and Ed is such a nice guy, would he lie to you?
Then there’s even a new press release that is vague enough to underline their story (but who has written it and how difficult is it to get it published, really?)
How many iterations of this you do and invest more money depends only on your personality – and liquidity – I guess. Derwent Investments is certainly creative enough to do this for a long time…